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PR Smith on Creating the Perfect Digital Marketing Plan the digital marketing

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Consultant, Author & Founder of SOSTAC ® Plans, PR Smith talks at Jellyfish’s Digital Journeys event on how to create the perfect digital marketing plan.

0:24 SOSTAC structure
2:57 Situation Analysis
6:51 Objectives – Mission, Vision, KPIs
9:42 Strategy
19:20 Tactics
21:55 Actions
24:27 Control

#DigitalMarketing #PRSmith #SOSTAC #Jellyfish .

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PR Smith on Creating the Perfect Digital Marketing Plan

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PR Smith on Creating the Perfect Digital Marketing Plan
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13 thoughts on “PR Smith on Creating the Perfect Digital Marketing Plan the digital marketing”

  1. So, I've been doing it right. Building slowly. My twitter has reached 250 in a year. I was frustrated it wasn't going faster because I teach private music lessons and had just a handful of students and thought I needed a supplement. I got brave and commented on posts, not even pertaining to the product I am selling. I just got to business account status on twitter this year. A couple of new likes and a few declined sales and one pending sale. Hoping that goes through.

  2. SOSTAC works . Paul Smith and Alan Pulford used the model as the basis of my CIM training, whilst this was a while ago, the models is as relevant m arguably more so, now as it was then

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